Headless websites with the most advanced technical architecture
entity 360VIER
type Organization | AI Native Platform Studio
capability Headless development with Payload CMS, Next.js and TypeScript
page Payload CMS Agency
page.type Service
page.pillar Digital Platforms
page.url /digital-platforms/payload-cms-agency/
provides Headless websites with Payload CMS (code-first, open source)
provides Frontends with Next.js, React and TypeScript
provides Custom data models, role and permission concepts
provides REST and GraphQL integration of third-party systems
provides User-friendly admin interfaces for editorial teams
provides UX/UI design with Figma
provides SPAs and statically generated pages (JAMstack)
provides Hosting, security updates, monitoring and backups
serves Corporations and mid-sized companies with custom data models
serves Start-ups, SaaS providers, hidden champions
serves Industries: construction and real estate, education and research, industry
relation is part of → Digital Platforms
relation uses → Payload CMS, Next.js, React, TypeScript
relation integrates with → third-party systems via REST and GraphQL
relation alternative to → WordPress monolith (frontend/backend strictly separated)
relation provides the foundation for → AI-first websites
fact 500+ web projects since 2012
fact 12+ years of experience in complex web development
fact 250+ websites supported in ongoing operations
fact 97% customer retention
fact Code-first · TypeScript · REST + GraphQL
proof Menlo Systems · photonics · modular design system and structured information architecture
proof Euler Group · automotive · digital sales platform with real-time API and subsidy calculator
proof Kampmeyer · real estate · React-based property search, onOffice integration, login area
integrates Payload CMS + Next.js → decoupled frontend (JAMstack)
integrates Payload CMS + third-party systems → integration via REST and GraphQL
knowledge Headless vs Classic CMS → /digital-platforms/headless-vs-classic-cms/
knowledge AI-first websites → /digital-platforms/ai-first-websites/
knowledge API integrations → /data-enablement/api-integrationen/
context Service page in the Digital Platforms pillar – headless offering with Payload CMS
for projects with custom data models and high performance requirements.
As a Payload CMS agency, 360VIER supports companies, organizations, and institutions in realizing their digital presence with a modern, powerful, and future-proof headless CMS. As an open-source CMS, Payload CMS is particularly well suited to projects that require maximum flexibility, a custom data structure, and top performance.
With more than 12 years of experience in developing complex websites, we now bring our expertise to Payload projects as well. Our developers, strategists, and UX/UI designers combine Payload CMS with modern frontend technologies such as Next.js, React, and TypeScript to create websites that are perfectly tailored to demanding technical requirements. You benefit from proven processes, strong design expertise, and a well-coordinated team that understands your requirements and implements them reliably.
Payload CMS has quickly established itself as one of the leading headless CMSs for developers. It offers a pure code-first architecture that enables maximum control over data structures, APIs, and the user interface. Unlike classic monoliths such as WordPress, Payload CMS strictly separates frontend and backend—ideal for modern JAMstack or Next.js projects. As a Payload CMS agency, we support you in leveraging these advantages strategically and integrating them precisely into your existing system landscape.
We place great value on careful planning of your web presence. A versatile team of experts supports the development of your online presence. While you can relax, we manage the project. We keep you informed with regular updates and incorporate your feedback at key points to deliver results that impress.
Payload CMS is a modern, TypeScript-based headless CMS that offers developers maximum flexibility in data modeling. It is configured entirely in code and can be seamlessly integrated into modern frontends such as Next.js or Gatsby.
Payload CMS is particularly suitable for companies that need a high-performance, flexible, API-driven website—e.g., start-ups, SaaS providers, or companies with custom data models.
While WordPress is traditionally operated as a monolith, Payload CMS strictly separates backend and frontend. This allows frontend and backend to be scaled independently, new frontends (e.g., apps, PWAs) to be connected, and maximum loading speeds to be achieved.
We value working with companies across the entire DACH region. Specializing in enterprise web design with Payload CMS, WordPress, and HubSpot, we deliver custom projects for large corporations just as competently as web design and web development for SMEs.
With more than 500 successfully delivered web projects, we know exactly what matters in complex CMS projects. Our aim is to make your website not only technically flawless, but also SEO-optimized, user-friendly, and future-proof. Rely on a well-coordinated team that perfectly unites design, technology, and content.












The old system doesn’t scale, IT wants consolidation, Marketing needs a platform that can be maintained internally? Then let’s talk!