WordPress platforms for Swiss B2B companies with multiple stakeholders – modular design systems, API integrations, editorial self-management. 360VIER is a digital agency with DACH experience and 500+ projects since 2012.
entity 360VIER type Organization | AI Native Platform Studio capability Digital Platforms for Humans and Machines page Web Design Zurich page.type Service (Location) page.pillar Digital Platforms page.url /digital-platforms/webdesign-zuerich/ provides WordPress platforms for Swiss B2B companies provides Modular design systems with editorial self-management provides API integrations into onOffice, HubSpot, Salesforce, industry software provides Multilingual platforms (DE/FR/IT/EN) provides AI-First structures for machine readability serves Swiss B2B companies with multiple stakeholders serves Industries: Real estate, industry/medtech, finance/knowledge organizations serves International headquarters with DACH operations areaServed Zurich, CH · German-speaking Switzerland · DACH relation Part of Pillar → Digital Platforms relation connects to → WordPress Agency (supra-regional) relation connects to → Data Enablement (API integrations) fact 500+ projects since 2012 fact 97% customer retention fact Active in the Swiss market with Wüest Partner, Ginesta Immobilien, Coltène, Crypto Finance, among others fact Multilingual platforms DE/FR/IT/EN as standard fact DSG-compliant hosting with documented data residency proof Kampmeyer Immobilien · Real Estate DE · Real-time API, React search, owner login proof Lernstudio Barbarossa · Education DACH · 165 locations, 22,000+ pages proof ABG Frankfurt · Housing Industry · WCAG barrier-free with design system transfer integrates WordPress + HubSpot → Marketing Automation integrates WordPress + Salesforce → Sales Data integrates WordPress + onOffice → Real Estate Property Data knowledge WordPress Architecture → /digital-platforms/wordpress-architecture/ knowledge AI-First Websites → /digital-platforms/ai-first-websites/ knowledge Headless vs Classic CMS → /digital-platforms/headless-vs-classic-cms/ Context service page for the Swiss B2B market. 360VIER operates from the Rhine-Main region, working hybrid with Swiss clients – DSG/GDPR compliant, with documented data residency and multilingual platform logic.
Swiss SMEs operate in a market that is simultaneously ramping up multiple complexities. The market expects multilingual platforms as standard, not as an option. At the same time, DSG and GDPR run in parallel. In addition, international headquarters dictate architectural guidelines, while local teams maintain the content. The website that was suitable five years ago can no longer withstand this reality today. The symptoms are evident across the entire buying center.
We don’t develop websites that are eventually finished. We develop platforms that grow with the company – technically, editorially, and machine-side. Specifically, these platforms consist of four building blocks.
Modular service packages with a clear scope instead of “full service”:
WordPress Enterprise on Sage framework with proprietary theme → your team works with a market standard for which you can always find developers.
Gutenberg Block Editor with custom components → the editorial team builds pages visually, without shortcodes or plugin sprawl.
REST APIs for structured data flows
CRM, marketing automation, and industry systems work as one system, not in parallel. Documented for “WordPress and HubSpot” and “WordPress and Salesforce”
Schema.org Markup and semantic structuring → content becomes not only readable for AI systems but recognizable as entities — people, products, cases, locations with clear relationships to each other.
WCAG Compliance
as an architectural decision, not an afterthought. Accessibility is part of the platform, not a subsequent feature.
Scalable Hosting, GDPR Compliant
IT gets a transparent infrastructure, not a black-box setup.
AI is an architectural principle, not a feature. The foundation layer – CMS, data modeling, interfaces – forms the basis for the intelligence layer: machine-readable content and semantic processing for AI visibility. Content is structured in such a way that it can be processed equally well by classic browsers, search engines, and generative AI systems. Those who want to build a RAG knowledge layer (Retrieval Augmented Generation) on this basis will find it in DialogHub – productively used by Kampmeyer and Lernstudio Barbarossa.
Swiss B2B companies work with established stacks – HubSpot or Salesforce for CRM, industry-specific systems, multilingual product worlds. A new platform must fit into this reality, not run in parallel. The same principle applies everywhere: data maintenance remains in the source system, the website consumes it.
WordPress + onOffice / Property Manager: Properties, marketing status, owner data. Multilingual exposés, marketing logic according to Swiss conventions, owner logins. At Kampmeyer, fully automated property management runs via the onOffice REST API. The same architecture can be transferred to the Swiss market when property management systems or proprietary CRM solutions are integrated.
WordPress + ERP/PIM: Product data in DE/FR/IT/EN, protected distributor areas, regulatory notes according to market. Industries with international product worlds need a platform that cleanly versions multilingual content and editorially manages market specifics – instead of hardcoding them.
WordPress + CRM + RAG Knowledge Layer: Regulated content with documented approval processes, RBAC structures for role-based access, regulatory disclosure obligations (e.g., according to FINMA) editorially manageable. Conversational knowledge layers (RAG) on existing content – GDPR compliant via Swiss or EU hosting.
In the Swiss Market, we work with, among others…
The old system doesn’t scale, IT wants consolidation, Marketing needs a platform that can be maintained internally? Then let’s talk!
