Angela Rindfleisch
UI Design
We don’t fit into any single box. Not a traditional digital agency, not a pure tech studio – rather a digital agency that builds platforms instead of individual websites and lives AI as a working principle. We make organizations machine-readable, dialogue-capable, and agent-ready.
We work in Units – teams with clear responsibilities. Each Unit is responsible for its projects from strategy to ongoing operation. Decisions are made where the expertise lies. Our tools: ClickUp for project management, G-Suite and Slack for communication, Cursor and Claude for AI-assisted development. Not as an experiment – but as a standard. We follow current developments, test new tools early, and integrate what makes our work better.
The Organizational Development Unit – but also every Unit itself – has time to focus on its own growth. Roles, processes, and structures continue to evolve. Not as a one-off change project, but as a lifelong transformation. This is sometimes uncomfortable. But it enables us to react quickly to new situations.

AI-assisted development, conception & content strategy
Project management, sprints, documentation
Communication, channels, exchange

Google Suite: Docs, Sheets, Mail, Drive
Design Systems, prototyping
Each role has a clear mandate – those who bear responsibility are given the framework to fulfill it. For organization and networking with other Units, there is a Unit Host. The result: faster decisions, fewer coordination loops, more ownership.
Client projects end-to-end – from strategy to ongoing operation.
Cross-functional roles such as People & Culture, Finance, Operations.
Technical depth – AI, Design Systems, Development Standards.
Organizational development, strategy, and cross-unit coordination.
Design, Development, Leadership, CMS, People & Culture – organized into Units. Each Unit is responsible for its own projects.
We have been building digital platforms for 14 years. What has changed: The systems we build today work together with AI. Structured content, modeled data, integrable processes – so that AI can actually do something with them.
Decisions remain with humans: direction, judgment, responsibility. AI provides speed and scaling. Both together, not against each other.
2012
Websites & Digitalization
2023
System Architecture & Platforms
Today
Humans x AI
AI takes over the operational tasks. Humans make the difference.
