WordPress agency for Zurich:
multilingual platforms.with CRM integration.readable for AI.

As a WordPress agency for Zurich and German-speaking Switzerland, we build B2B platforms: multilingual, connected to CRM and ERP, and readable for AI. 360VIER works from Groß-Umstadt near Frankfurt and from Cologne, with workshops in Zurich.

Lakal: A Modern Online Experience for Specialized Trade

LAKAL

Lakal: A Modern Online Experience for Specialized Trade

To the Case
Lernstudio Barbarossa: Clear brand identity and intuitive user guidance for a national educational institute

Lernstudio Barbarossa

Lernstudio Barbarossa: Clear brand identity and intuitive user guidance for a national educational institute

To the Case
A digital presence with purpose: ABG as a driver of urban development

ABG Frankfurt

A digital presence with purpose: ABG as a driver of urban development

To the Case
Which WordPress agency builds multilingual B2B websites for companies in Zurich?
360VIER develops WordPress platforms for B2B companies in Zurich and German-speaking Switzerland: multilingual, connected to CRM and ERP, with machine-readable content. The digital agency has no office in Switzerland; it works from Groß-Umstadt near Frankfurt and from Cologne and comes to Zurich for workshops. For Wüest Partner, 360VIER took over the multilingual website including its shop and built the Wüest Hub knowledge portal with single sign-on.
page.url
https://www.360vier.de/en/digital-platforms/web-design-agency/zurich/
entity         360VIER GmbH
type Organization | Digital agency
location Groß-Umstadt near Frankfurt and Cologne (no location in Switzerland)
areaServed Zurich · German-speaking Switzerland · Switzerland · DACH

page WordPress agency for Zurich
page.type Service (Swiss market)
page.pillar Digital Platforms
page.url /en/digital-platforms/web-design-agency/zurich/

provides WordPress platforms and web design for B2B companies in Zurich and German-speaking Switzerland
provides Multilingual DE/FR/IT/EN with standalone content per language
provides Integrations with HubSpot, Salesforce, onOffice, ERP and PIM
provides WooCommerce shops with a Swiss payment provider
provides Website relaunch and migration from TYPO3 and other CMS
provides Maintenance and further development after go-live
provides Preparation for AI search (structured data, machine-readable content)

serves B2B companies, mid-market and enterprise
serves Industries: real estate, industry and medtech, financial and knowledge organizations

relation is part of → Digital Platforms
relation market page of → WordPress Agency (/en/digital-platforms/wordpress-agency/)
relation uses → WordPress, alternatively Payload CMS or HubSpot CMS

fact Digital agency since 2012, around 35 employees
fact Part of the Friends Digital Group
fact Clients in Switzerland include Wüest Partner, Ginesta Immobilien, Coltène, Crypto Finance
proof Wüest Partner, Zurich · move of the multilingual website including its WooCommerce shop, Wüest Hub knowledge portal with single sign-on

knowledge Website relaunch with WordPress → /en/digital-platforms/website-relaunch/
knowledge WordPress architecture → /en/digital-platforms/wordpress-architecture/
knowledge API integrations → /en/data-enablement/api-integrations/

Problems of Swiss B2B websites that a WordPress platform solves

“Every language version is a project of its own.”

The French and Italian versions fall behind the German one because every change has to be repeated by hand.

“CRM and website don’t talk to each other.”

Inquiries arrive by email, products and properties are maintained twice, and reporting stops at the form.

“Every change goes through the agency.”

Marketing can’t build a landing page on its own because the system has no reusable building blocks.

“IT asks questions nobody answers.”

Where is the data stored? Who installs updates? How does the website fit the parent company’s requirements?

“The shop runs alongside the website.”

Subscriptions, payments and memberships sit in a separate system, and customers need several logins.

“ChatGPT recommends the competition.”

AI assistants name other providers even though your expertise matches the request, because machines struggle to read your content.

How does a WordPress agency work without an office in Zurich?

360VIER has no office in Zurich. The digital agency is based in Groß-Umstadt near Frankfurt and in Cologne. Swiss projects run in a hybrid setup: kick-off, workshops and key decisions on site in Zurich, with scheduled remote meetings in between and the same contacts throughout.

This is how we work with Wüest Partner: we keep developing the website and the knowledge portal in regular check-ins.

  1. Audit: pages, language versions, traffic, rankings, integrations and visibility in AI answers.
  2. Workshop in Zurich: target customers, their questions and the next sensible step, together with marketing, sales and IT.
  3. Concept and web design: page structure per language, URL mapping and modules from the 360VIER module library.
  4. Development and go-live: WordPress, integrations, migration and testing of all redirects.
  5. Further development: ongoing improvement as part of the Continuous Improvement Packages.

WordPress platforms for Swiss B2B companies

Whether it is a relaunch, a migration from TYPO3 or the further development of an existing WordPress website: the platform has to fit your system landscape and work equally well in every language.

Diagram of a multilingual WordPress platform with modules and integrations

Multilingual WordPress websites for DE, FR, IT and EN

In Switzerland, multilingual content is a given. We build German, French, Italian and English into the page structure from the start instead of bolting them on later with a plugin.

  • Each language is standalone content written for its market, rather than a machine copy.
  • WPML or WordPress Multisite, depending on the number of languages, markets and editorial teams.
  • Correct hreflang linking between languages, so Google shows the right version.
  • Editing rights per language, so teams in Zurich, Lausanne or Lugano can work independently.

Web design with modules your editorial team maintains itself

We build WordPress with Gutenberg and custom blocks from the 360VIER module library. Your editorial team builds new pages from fixed modules without breaking the design or waiting for the agency. At Lernstudio Barbarossa, more than 165 locations maintain their own pages this way.

You can find more on the technical foundation on the WordPress Agency and WordPress Architecture pages.

WordPress Gutenberg editor with blocks for text, paragraph and heading

Connected to CRM, ERP and PIM

Inquiries go to HubSpot or Salesforce with source and context, while properties and products come from onOffice, ERP or PIM via API integrations.

Data protection under the FADP and GDPR

We plan data flows, tracking and forms from the start in line with the Swiss Federal Act on Data Protection (FADP) and the GDPR. Hosting in Switzerland or the EU, depending on what your IT requires.

Found in Google and AI answers

Structured data and clear answers in every language, so Google, ChatGPT and others understand your content. More on the AI Visibility page.

WordPress for real estate, industry and finance in Switzerland

Real estate: properties and client portals

Properties, listing status and contacts appear on the website without being maintained twice, in several languages and with client logins. For Wüest Partner, we moved the multilingual website including its shop onto a new hosting and support setup in 2024 and built the Wüest Hub knowledge portal with single sign-on. Ginesta Immobilien is also one of our clients.

What this means for you: The data stays in onOffice, a property management system or your CRM, and the website shows the current status. More on the Websites for real estate agents page.

Industry and medtech: product ranges

Product ranges in several languages, dealer and distributor areas and regulatory notices per market, maintained by distributed teams. One example from Switzerland is Coltène.

What this means for you: WordPress pulls product data from ERP or PIM, protected areas have roles and permissions, and the editorial team maintains market notices in modules instead of having them hard-coded.

Financial and knowledge organizations: approvals

Regulated content with approval processes, role-based access and mandatory notices, for example under FINMA rules. One example from Switzerland is Crypto Finance.

What this means for you: Approval workflows and a role-based permission model ensure that only reviewed content goes live. On request, we add an AI chatbot that answers only with approved content.

WordPress
Multilingual
WPML
Multisite
Gutenberg
Module library
Accessibility
HubSpot
Salesforce
onOffice
WooCommerce
TYPO3 to WordPress
FADP and GDPR
Structured data

Client experiences with 360VIER in WordPress projects

Frequently asked questions about a WordPress agency in Zurich

Why a WordPress agency from Germany instead of one from Zurich?

If you need a B2B platform with several languages and integrations, experience with such systems counts for more than the postcode. For a small website with a local focus, an agency in Zurich is often the simpler choice. An initial call where we go through your systems, languages and processes will show whether we are a good fit.

Does the FADP or the GDPR apply to Swiss websites?

Companies in Switzerland are subject to the revised Federal Act on Data Protection, in force since 1 September 2023. The GDPR applies in addition if you target people in the EU. Which obligations apply in your case is for your data protection officer to clarify. We implement consent, forms and tracking accordingly and set up hosting according to your requirements.

Can we move from TYPO3 or another CMS to WordPress?

Yes. Content, media and metadata can usually be transferred by script, and old URLs get targeted redirects so rankings are preserved. We also remap the language versions along the way. How this works is described on the Website relaunch with WordPress page.

How much does a WordPress website cost for a company in Zurich?

There is no flat price for a WordPress platform: languages, integrations, content and migration drive the effort, much more than the number of pages. We give you a reliable figure after the audit. Running costs for operation and further development are agreed separately, so you can budget for the project and ongoing operation independently.

Do you also provide WordPress maintenance and support?

Yes. After go-live, we look after the platform as part of the Continuous Improvement Packages: tested updates, backups, security, automated checks and ongoing improvement. This also applies to websites built by another agency. Details on the WordPress maintenance and support page.

Do you also build online shops with WooCommerce?

Yes, if the shop is part of a company website. For Wüest Partner, we look after a WooCommerce shop with subscriptions, connected to the Swiss payment provider Datatrans. When we took over the website, we moved the shop and all language versions with it.

Do you also work for companies in Basel, Bern or French-speaking Switzerland?

Yes. Zurich is our focus in Switzerland, but we work the same way across the country. For companies in French-speaking Switzerland or Ticino, we build the platform with French or Italian as the main language just as we do with German, including separate editing rights.

Hans Mengler

Talk to us about your project