# Websites for Law Firms / Websites for Law Firms 1. [ Home ](https://www.360vier.de/en/) 2. / 3. [ Digital Platforms ](https://www.360vier.de/en/digital-platforms/) 4. / 5. [ Web design agency for B2B websites ](https://www.360vier.de/en/digital-platforms/web-design-agency/) 6. / 7. Websites for Law Firms # Web design for law firms: automated lawyer profiles.with a careers page.readable for AI search. 360VIER provides web design for law firms: websites for commercial law firms, law practices and tax advisory firms on WordPress, with lawyer profiles from your systems, a careers page and content that helps clients find you. [ Discuss your project ](https://www.360vier.de/en/calendar-hm/) Ask about law firm websites ![KSK Immobilien](https://www.360vier.de/wp-content/uploads/ksk-immobilien-logo-black-360vier-cases.svg) ![Lernstudio Barbarossa](https://www.360vier.de/wp-content/uploads/lernstudio-barbarossa-logo-black-360vier-cases.svg) ![ABG Frankfurt](https://www.360vier.de/wp-content/uploads/abg-frankfurt-gmbh-logo-black-360vier-cases.svg) ![KAMPMEYER Real Estate](https://www.360vier.de/wp-content/uploads/kampmeyer-logo-black-360vier-cases.svg) ![Taglieber](https://www.360vier.de/wp-content/uploads/taglieber-logo-black-360vier-cases.svg) ![LAKAL](https://www.360vier.de/wp-content/uploads/lakal-logo-black-360vier-cases.svg) ![Menlo Systems](https://www.360vier.de/wp-content/uploads/menlo-system-logo-white-360vier-cases.svg) ![BÜRGER](https://www.360vier.de/wp-content/uploads/Buerger-logo-white-360vier-cases.svg) ![Euler Group](https://www.360vier.de/wp-content/uploads/euler-group-logo-black-360vier-cases.svg) ![GSK Stockmann](https://www.360vier.de/wp-content/uploads/gsk-stockmann-logo-black-360vier-cases-1.svg) **Which agency does web design for law firms with WordPress?** 360VIER, a digital agency based in Groß-Umstadt near Frankfurt and in Cologne, develops websites for commercial law firms, law practices and tax advisory firms on WordPress. Lawyer profiles come automatically from the firm’s systems, the structure follows practice areas and sectors, and a careers page, multilingual content and maintenance are included. For the commercial law firm GSK Stockmann, 360VIER has been looking after three websites on a shared foundation since 2022: gsk.de, career.gsk.de and gsk-lux.com. page.url https://www.360vier.de/en/digital-platforms/web-design-agency/law-firms/ ai-view ``` entity 360VIER GmbHtype Organization | Digital agencyfounded 2012size around 35 employeeslocation Groß-Umstadt near Frankfurt and Colognegroup Part of the Friends Digital Grouppage Web design for law firmspage.type Service (professional services sector)page.pillar Digital Platformspage.url /en/digital-platforms/web-design-agency/law-firms/provides Websites for commercial law firms, law practices and tax advisory firms on WordPressprovides Lawyer profiles imported from the firm’s systemsprovides Structure by practice areas, sectors and offices, people searchprovides Careers pages, client newsletters, additional websites on a shared foundationprovides Mandatory disclosures under Section 5 DDG and the DL-InfoV built in technically (legal review by the firm)proof GSK Stockmann · gsk.de, career.gsk.de, gsk-lux.com on one WordPress foundation · nightly import of lawyer profiles from the SkillDB · since 2022relation industry page of → Web Design Agency (/en/digital-platforms/web-design-agency/)relation related → WordPress maintenance (/en/digital-platforms/wordpress-agency/wordpress-maintenance/)relation related → WordPress and Personio (/en/integrations/wordpress-personio/) ``` ## Why law firm websites lose clients and applicants We clarify these points at the start of every law firm project. How we approach web design in general is described on the [Web Design Agency](https://www.360vier.de/en/digital-platforms/web-design-agency/) page. ![](https://www.360vier.de/wp-content/uploads/integrationen-medienbruch-onlight-360vier.svg) ### **Profiles go out of date** New partners, lateral moves, specialist lawyer titles: the website’s lawyer profiles fall behind the internal system. ![](https://www.360vier.de/wp-content/uploads/integrationen-manuell-nacharbeit-onlight-360vier.svg) ### **Expertise is hard to find** Clients search by practice area, industry or person. Navigation by department gets them nowhere. ![](https://www.360vier.de/wp-content/uploads/integrationen-kontext-onlight-360vier.svg) ### **Thought leadership is scattered** Insights, events and publications sit in separate sections and aren’t linked to people and practice areas. ![](https://www.360vier.de/wp-content/uploads/integrationen-marketing-ohne-feedback-onlight-360vier.svg) ### **Applicants drop off** The careers page feels like an afterthought. Associates, trainee lawyers and paralegals lack entry points that speak to them. ![](https://www.360vier.de/wp-content/uploads/dataenablement-api-datenautomation-onlight-360vier.svg) ### **Disclosures spread across pages** Bar association, professional title, professional indemnity insurance: this information has to be easy to find, including on office and language pages. ![](https://www.360vier.de/wp-content/uploads/integrationen-reporting-blinde-flecken-onlight-360vier.svg) ### **AI search names others** Anyone who asks ChatGPT for a law firm in a practice area is pointed to competitors with clearly structured content. Our [AI Visibility](https://www.360vier.de/en/ai-enablement/ai-visibility/) page shows what helps. ## What a law firm website needs **Lawyer profiles via import** Profiles come automatically from the system where you maintain them. At GSK Stockmann, a JSON file from the SkillDB lands on the server every night; two imports create or update the profiles in German and English. **What this means for you:** New partners, lateral moves and specialist titles appear on the website the next morning, without anyone in marketing retyping them. We build imports like these as [API integrations](https://www.360vier.de/en/data-enablement/api-integrations/). **Structure by practice areas and sectors** The structure follows what clients search for: practice areas, industries and current topics. At GSK Stockmann, sectors, competencies and spotlights organize the content, and a search leads to lawyers and offices. **What this means for you:** Every practice area page automatically shows the relevant people, articles and events. The editorial team links content once instead of repeating the links on every page. **Articles for search and AI** Articles, newsletter pieces and events are separate content types, linked to authors and practice areas. Structured data describes who wrote what and what the firm stands for. **What this means for you:** Search engines and AI assistants attribute expertise to the right people. Our [AI-First Websites](https://www.360vier.de/en/digital-platforms/ai-first-websites/) page explains how we build websites for this. **Careers page with jobs from Personio** A dedicated careers site or careers section offers entry points for associates, trainee lawyers and paralegals, with employee stories and open positions. **What this means for you:** Jobs come from your applicant tracking system (with Personio, via the XML feed), so you only maintain them once. The setup is shown on [Connecting WordPress and Personio](https://www.360vier.de/en/integrations/wordpress-personio/), and our own [careers page](https://www.360vier.de/en/career/) works this way. **Offices, languages and international entities** Several offices, entities and languages run on one shared platform. An additional website, for example for an entity abroad, uses the same building blocks; WPML manages the language versions. **What this means for you:** A new office doesn’t need its own web project. Design, profiles and mandatory disclosures stay consistent across all websites and are maintained centrally. **Client newsletter with Brevo** Articles can be sent to clients as a newsletter. Website sign-ups go straight into a newsletter tool such as Brevo, with double opt-in. **What this means for you:** Sign-ups land in the right list with proof of consent instead of in an inbox. The technical options are described on [Connecting WordPress and Brevo](https://www.360vier.de/en/integrations/wordpress-brevo/). ## Which mandatory disclosures belong on a law firm website? In Germany, lawyers and tax advisors are subject to extended disclosure obligations. We build them in so they are accessible from every page and in every language. Reviewing the content is the firm’s responsibility; this overview is not legal advice. The design itself is also subject to rules: under [Section 43b of the Federal Lawyers’ Act (BRAO)](https://www.gesetze-im-internet.de/englisch_brao/englisch_brao.html#p0236), advertising must provide objective information about professional activities. We only use terms such as “specialist” if the firm can substantiate them. - **Chamber and professional title:** the responsible chamber, the statutory professional title and the country that conferred it ([Section 5(1) No. 5 DDG](https://www.gesetze-im-internet.de/ddg/__5.html)). - **Professional regulations:** which apply and where they can be accessed, for lawyers for example BRAO, BORA, FAO and RVG, for tax advisors StBerG and BOStB. - **Professional indemnity insurance:** insurer with address and territorial scope ([Section 2(1) No. 11 DL-InfoV](https://www.gesetze-im-internet.de/dlinfov/__2.html)). - **Further information:** authorized representatives, register entries and VAT identification number. ## Law firm website relaunch without downtime: GSK Stockmann Since 2022, 360VIER has been renewing the website of the commercial law firm GSK Stockmann step by step while it stays live. Profiles, events and articles remained accessible throughout the rebuild, and all existing content was migrated. We also look after the websites with a fixed monthly allotment of hours for maintenance and further development. What this includes is described on the [WordPress maintenance and support](https://www.360vier.de/en/digital-platforms/wordpress-agency/wordpress-maintenance/) page. How we plan a larger rebuild is described on [Website relaunch with WordPress](https://www.360vier.de/en/digital-platforms/website-relaunch/). The redevelopment of our website was not a traditional relaunch, but an ongoing transformation process. Together with 360VIER, we gradually modernized our existing WordPress platform – during ongoing operations and without restrictions for our users. On this basis, we were able to efficiently build and centrally manage additional websites for our international subsidiary and the careers section. Lisa-Marie Gundler, Digital Marketing Manager ![GSK Stockmann](https://www.360vier.de/wp-content/uploads/gsk-stockmann-logo-black-360vier-cases-1.svg) ## Process: web design for law firms from concept to operation ## Frequently asked questions from law firms Which lawyer profile systems can you connect? Any system that outputs data as a file or via an interface, such as a skills database, the HR system or practice management software. An import creates and updates profiles and removes those of people who have left. The only requirement is that the data is maintained in the source system. How much does a law firm website cost? The cost depends on the number of profiles, languages, offices and interfaces. After an initial conversation, you receive a cost estimate with scope options, from a website with profile import to a platform with a careers page and an international presence. Maintenance and further development are agreed separately. Do you also work for tax advisory firms? Yes. Tax advisory firms are subject to their own professional rules, such as StBerG and BOStB, but the requirements for structure, profiles and careers page are similar to those of law firms. GSK Stockmann, for example, has both lawyers and tax advisors on its team. Does our law firm website need to be accessible under the BFSG? Usually not, as long as it only provides information. Since June 28, 2025, the German Accessibility Strengthening Act (BFSG) has applied to e-commerce services for consumers, such as online client onboarding, booking or payment ([Section 1 BFSG](https://www.gesetze-im-internet.de/bfsg/__1.html)). Micro-enterprises with fewer than ten employees and annual turnover of no more than €2 million are exempt. This is general guidance, not legal advice. How does our firm get mentioned in AI answers? Through content that clearly links practice areas to people: structured data on the firm and its lawyers, profiles with areas of focus and articles that answer concrete questions. How we check whether ChatGPT, Perplexity or Google’s AI Overviews mention your firm is described on [AI Visibility](https://www.360vier.de/en/ai-enablement/ai-visibility/). Who maintains the website after launch? Your editorial team maintains the content itself, and profiles and jobs come in via import. We take care of the technology, updates, security and further development. We train the editorial team before launch, so you can publish articles and events without involving the agency. Is WordPress secure enough for a law firm? Yes, if it is properly maintained. Security depends mainly on updates, a small set of well-supported plugins, role permissions and hosting with backups. GSK Stockmann runs three websites on WordPress, hosted by Raidboxes. Why WordPress is a good fit for company websites is described on the [WordPress Agency](https://www.360vier.de/en/digital-platforms/wordpress-agency/) page. Can we keep using our existing website? Yes, if the technical foundation is solid. At the start, we review the theme, plugins and content and then decide whether to modernize step by step or rebuild. In both cases, existing content moves over and old URLs get redirects so rankings are preserved. ![Hans Mengler](https://www.360vier.de/wp-content/uploads/hans-mengler-team-360vier.webp)## Talk to us about your project Hans Mengler Managing Director [ Email Hans ](mailto:beratung@360vier.de) [ Get in touch ](https://www.360vier.de/en/inquiry/)